October 7, 2021 iqsresearch News No comments yet JCTC Partners with Code Louisville To Offer Free Credit Hours For the past three years, IQS Research has been a proud research and evaluation partner for the Code Louisville initiative. […] Read more
June 1, 2012 Shawn Herbig News No comments yet 5 Things Your B2B Customers Want You to Know After hundreds of in-depth studies over several years around business to business relationships in all sizes of companies, IQS Research […] Read more
May 24, 2012 Shawn Herbig News No comments yet 5 Things Your Employees Want You to Know One of the areas of research we do at IQS is employee satisfaction and employee engagement and research to assess […] Read more
May 22, 2012 Shawn Herbig News No comments yet Market Research-Defining Customer Wants, Needs, and Desires Through the Kano Model Customer satisfaction…the pinnacle of all business goals. Market research shows when customers are satisfied or even delighted, then you can […] Read more
May 10, 2012 Shawn Herbig News No comments yet Why Companies Shouldn’t Do Their Own Research Companies are notoriously bad at doing their own research. Even if they truly understand how to design a survey instrument, […] Read more
May 8, 2012 Shawn Herbig News No comments yet When Is It Alright to Do Your Own Market Research When should companies do their own research, and when should they leave it to the pros? This is a common […] Read more
April 24, 2012 Shawn Herbig News No comments yet Is Voice of the Customer the Same Thing as the Customers’ Voice? Here is a question: is the Voice of the Customer the same thing as the customers’ voice? Absolutely not. The […] Read more
March 13, 2012 Shawn Herbig News No comments yet Don’t Leave Employee Success to Chance When I say “new hire interviews,” you think of one thing: picking the right person for the job. But as […] Read more