July 26, 2012 Shawn Herbig News No comments yet What Can Research Really Tell You? Many people don’t believe that marketing research can accurately predict everything about everybody. That’s not only true, it’s very rational. […] Read more
March 29, 2012 Shawn Herbig News No comments yet Companies Need to Sell Pain Points, Not Cool Factors You know your product is awesome. You know if you just tapped into the right customer base that your sales […] Read more
June 8, 2011 Shawn Herbig News No comments yet 2011 Idea Festival Program announced! To all those inspired and enthralled by the onslaught of inspiring and enthralling ideas, the Idea Festival may be right […] Read more