June 1, 2012 Shawn Herbig News No comments yet 5 Things Your B2B Customers Want You to Know After hundreds of in-depth studies over several years around business to business relationships in all sizes of companies, IQS Research […] Read more
April 24, 2012 Shawn Herbig News No comments yet Is Voice of the Customer the Same Thing as the Customers’ Voice? Here is a question: is the Voice of the Customer the same thing as the customers’ voice? Absolutely not. The […] Read more
October 6, 2011 Shawn Herbig News No comments yet Social media as a research tool – The danger of selection bias The New York Times recently released a story on how a group of sociologists from Cornell University have used Twitter […] Read more